Toss a message-ladened brick through a window; odds are it'll get attention, and on occasion, a 911 call. Either way, it’s a good bet someone’s interested. Objective achieved.
But why resort to such vandalism you ask? Simple. Your target proved difficult to reach with conventional methods. Tired cookie cutter channels, underwhelming creative – ineffective pebbles against their mental window pane.
Which brings us back to the message strapped brick.